Article
Run monthly landing page audits
Review bounce rates, scroll depth, and heatmaps each month to find where visitors lose interest and what to fix first.
Summary
This lesson gives you a repeatable process for reviewing your landing pages each month. You will learn what to check, how to prioritise fixes, and how to keep your pages performing well over time instead of letting them decay.
Landing pages degrade silently. Traffic patterns shift, offers lose relevance, and small issues compound into big conversion drops. This chapter gives you a monthly audit checklist that catches problems before they cost you leads. You will learn which metrics to review, how to read heatmaps and scroll data, and how to prioritise fixes so you spend your time on the changes that will make the biggest difference.